Do hard things –

A moat is a deep wide ditch, usually filled with water, typically surrounding a fortified medieval town, fortress, or castle as a protection against assault. Continue reading Do hard things –


How to be a useful and necessary startup: Generate and organize useful information –

Google organizes the world’s information within websites with PageRank so that we read the best articles first. Facebook generates social information a person has and organizes it to allow people to socialize online. Uber generates and organizes information about a potential driver that can drive us to our destination. Internet-of-things startups generate information that we couldn’t have before with sensors and cameras. A startup has to … Continue reading How to be a useful and necessary startup: Generate and organize useful information –

Infectious –

Many things are said to be infectious. Sleepiness can be infectious, and yawning as well. In large-scale strategy, when the enemy is agitated and shows an inclination to rush, do not mind in the least. Make a show of complete calmness, and the enemy will be taken by this and will become relaxed. You infect their spirit. You can infect them with a carefree, drunklike … Continue reading Infectious –

The blind hen –

A hen who had lost her sight, and was accustomed to scratching up the earth in search of food, although blind, still continued to scratch away most diligently. Of what use was it to the industrious fool? Another sharp-sighted hen who spared her tender feet never moved from her side, and enjoyed, without scratching, the fruit of the other’s labor. For as often as the … Continue reading The blind hen –

The tortoise, the elephant, and the hippopotamus –

One day the tortoise met the elephant, who trumpeted, “Out of my way, you weakling – I might step on you!” The tortoise was not afraid and stayed where he was, so the elephant stepped on him, but could not crush him. “Do not boast, Mr. Elephant, I am as strong as you are!” said the tortoise, but the elephant just laughed. So the tortoise … Continue reading The tortoise, the elephant, and the hippopotamus –